That was the first thing that came to mind. Tidal is a ‘high fidelity music streaming’ company. Launched by well-known businessman Jay Z and joined by many celebrities such as Madonna, Nicki Minaj, Rihanna, Coldplay and Ms Carter herself.

#TIDALforALL was circulating around the social media platforms and shared by celebrities. But is it actually for all? Shockingly – it is not. Lossless High Fidelity sound quality for only £20 per month.

“When Jay-Z first introduced Tidal, he touted the service as being more pro-music artists than any other by not offering a free, ad-supported tier, and making sure artists are reaping the monetary rewards of their music.”

The monthly charge is definitely a help for a music business, but who is it really benefiting? I truly understand where this idea is coming from. However, isn’t quite egoistic? By that I mean, if you do not pay monthly fee, you would not be able to listen to Formation. Of course, before someone will leak it on youtube.

I choose to believe that artist get their cash even if they music is not on Tidal. And I believe that they would not face the financial crisis. “A Creative Commons license  is used when an author wants to give people the right to share, use, and build upon a work that they have create.”

I guess this is not what artists, who we worship, wants?





  1. I know that tidal since its launching has definitely not had the outcome that was expected because of the high price for the subscription and not the quality of the sound. It is also a very niche online streaming service because even though it has one of the most commerical artist it does not really offer you a big range.
    I think the idea of tidal is good and i belive that having fewer restrictions would raise the number of suscribers and aslo allow artists not be creatively restricted.


  2. I guess the most of he profits are Mr. Carter’s as everyone knows none does anything just for pure good. To me this idea is not egoistic at all, actually he’s trying to bring back an old (and I dare to say outdated) way of commercializing music.
    Replying to your final question, artists of course want to express their feeling and shape/produce their creative ideas, this is their primary goal. However, artists are still humans and they need to eat so, even if they’re not a cash producing machine (supposedly), they need for sure money so copyright is their only way to get something back from their “products”.


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